The pandemic was a strange time for businesses.
Offices were empty, restaurants had more empty chairs than customers and everyone suddenly became an expert at using Zoom. So how do you make a place feel busy when nobody is actually there?
Easy. Get some Cardboard Cutouts.
Restaurants Got Creative
Restaurants had to deal with social distancing, limited numbers and plenty of empty tables. Some started filling those empty spaces with Cardboard Cutouts. Suddenly, the restaurant looked busy.
Well… sort of.
They weren’t going to order anything, but at least they weren’t complaining about the prices. Some even used famous faces to make things more interesting. Imagine sitting down for dinner and seeing your favourite celebrity at the next table. You’d probably take a photo.
Then you’d realise they’re made of cardboard.
Still counts.
Back at the Office…
Offices had their own problems.
Employees were working from home, leaving desks and meeting rooms completely empty.
So why not put them back?
Not real people. Cardboard people.
Businesses could have Celebrity Cardboard Cutouts made and place them around the office. Your colleague might be sitting at home in their pyjamas, but Harry Styles is still at their desk looking incredibly productive. It’s remote working, except your cardboard version actually turns up.
And it never asks:
“Are you on mute?”
Bring in the Celebrities
Businesses could also use Celebrity Cutouts to add some personality to empty spaces.
A celebrity in reception. A famous face next to the coffee machine. A celebrity sitting at an empty restaurant table. Or even a Cardboard Cutout of an employee who couldn’t be there.
Suddenly, an empty space had something to look at and something to take photos with.
Cardboard Became the Stand-In
The pandemic forced businesses to think differently, and Cardboard Cutouts became a surprisingly good way to make empty spaces feel a little more alive.
They didn’t need to socially distance. They didn’t need to wear a mask. They didn’t work from home. And they definitely didn’t call in sick. They just stood there. All day… Every day.
Now that’s employee commitment.
The pandemic gave Cardboard Cutouts a rather unusual new job:
Pretending to be people.
And honestly, they did a pretty good job.
Are you a business in need of Celebrity support?
We print on high quality, durable Corrugated Cardboard and have printing facilities in the UK which is where we are based, Delaware, in the USA, Germany and France so that we can keep up our reputation of having one of the highest turn around rates for Cardboard Cutouts in Europe!